Book Table of Contents

Preface

Introduction

SECTION 1: Getting the Fundamentals Right for a Sustainable and Advantaged Business

• Chapter 1: Clear Company Vision, Mission, Goals and Values Are Critical for Business Success
• Chapter 2: Growth is a Driver, Quality Decisions an Obstacle, to Building a Successful Business

SECTION 2: Creating the Best Ideas That Will Support Your Company’s Vision

• Chapter 3: History of and Environment for New Product and Business Ideas
• Chapter 4: Methods to Create New Business and Product Ideas

SECTION 3: Planning That Selects the Best Ideas to Support Your Company’s Vision

• Chapter 5: Factors Affecting Strategy Development
• Chapter 6: Strategic Business Planning
• Chapter 7: Strategic Technology Planning
• Chapter 8: Strategic IP planning
• Chapter 9: Human Capital Planning
• Chapter 10: Integrated Business, Technical, HR, and IP Planning

SECTION 4: Processes and Organizational Designs That Commercialize Innovations

• Chapter 11: Business Processes
• Chapter 12: Technical Processes
• Chapter 13: IP Processes
• Chapter 14: HR Processes
• Chapter 15: Integrated Business, Technical, IP and HR Processes

SECTION 5: Managing Business, Technology, and IP Projects

• Chapter 16: Managing Technology Projects
• Chapter 17: Managing IP Projects
• Chapter 18: Managing Knowledge Management Projects
• Chapter 19: Managing Competitive Intelligence Projects
• Chapter 20: Managing Human Capital

SECTION 6: Doing Project Work in a Productive Manner

• Chapter 21: Process Improvements and Design of Experiments
• Chapter 22: When and How to Access External Technology
• Chapter 23: Knowledge Management and Intellectual Capital
• Chapter 24: Valuation of Intellectual Property, Intellectual Assets and Intellectual Capital
• Chapter 25: Measurement of R&D and for Executive and Shareholder Use