
Book Table of Contents
SECTION 1: Getting the Fundamentals Right for a Sustainable and Advantaged Business
- Chapter 1: Clear Company Vision, Mission, Goals and Values Are Critical for Business Success
- Chapter 2: Growth is a Driver, Quality Decisions an Obstacle, to Building a Successful Business
SECTION 2: Creating the Best Ideas That Will Support Your Company’s Vision
- Chapter 3: History of and Environment for New Product and Business Ideas
- Chapter 4: Methods to Create New Business and Product Ideas
SECTION 3: Planning That Selects the Best Ideas to Support Your Company’s Vision
- Chapter 5: Factors Affecting Strategy Development
- Chapter 6: Strategic Business Planning
- Chapter 7: Strategic Technology Planning
- Chapter 8: Strategic IP planning
- Chapter 9: Human Capital Planning
- Chapter 10: Integrated Business, Technical, HR, and IP Planning
SECTION 4: Processes and Organizational Designs That Commercialize Innovations
- Chapter 11: Business Processes
- Chapter 12: Technical Processes
- Chapter 13: IP Processes
- Chapter 14: HR Processes
- Chapter 15: Integrated Business, Technical, IP and HR Processes
SECTION 5: Managing Business, Technology, and IP Projects
- Chapter 16: Managing Technology Projects
- Chapter 17: Managing IP Projects
- Chapter 18: Managing Knowledge Management Projects
- Chapter 19: Managing Competitive Intelligence Projects
- Chapter 20: Managing Human Capital
SECTION 6: Doing Project Work in a Productive Manner
- Chapter 21: Process Improvements and Design of Experiments
- Chapter 22: When and How to Access External Technology
- Chapter 23: Knowledge Management and Intellectual Capital
- Chapter 24: Valuation of Intellectual Property, Intellectual Assets and Intellectual Capital
- Chapter 25: Measurement of R&D and for Executive and Shareholder Use
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